by Tom Piper
Author: Tim O'Reilly, Sarah Milstein Publisher: O’Reilly Media, Inc.
First Edition: May 13, 2009 Pages: 240 Series: Paperback ISBN: 978-0-596-80281-3
Publisher’s brief description: This practical guide will teach you everything you need to know to quickly become a Twitter power user, including strategies and tactics for using Twitter's 140-character messages as a serious--and effective--way to boost your business. Co-written by Tim O'Reilly and Sarah Milstein, widely followed and highly respected Twitterers, the practical information in The Twitter Book is presented in a fun, full-color format that's packed with helpful examples and clear explanations.
A quick flip through the pages of my ebook (PDF version) showed me great color, easy reading, descriptive “jargon”, surges of information, excellent illustrations, twitter tips, business opportunities and much more. The volume is well-organized:
Table of Contents
Chapter 1: Get Started
Chapter 2: Listen In
Chapter 3: Hold Great Conversations
Chapter 4: Share Information and Ideas
Chapter 5: Reveal Yourself
Chapter 6: Twitter for Business: Special Considerations and Ideas
As their website says, this practical guide can teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third-party applications, strategies and tactics for using Twitter's 140-character messages as a serious—and effective—way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and your friends. This book can help you:
- Use Twitter to connect with colleagues, customers, family, and friends,
- Stand out on Twitter,
- Avoid common Twitter gaffes and pitfalls, and
- Build a critical professional communications channel with Twitter—and use the best third-party tools that help you manage it.
This handy book retails for $19.99 ($21.99 for print plus ebook, $15.99 for ebook alone), but can be found for $13.59 or less at Amazon and other internet locations. A complete O’Reilly description with purchasing details are available at: http://oreilly.com/catalog/9780596802813/