a review by Tom Piper
This year, a couple from Boulder travelled with us to the Consumer Electronic Show in Las Vegas. Among the over 3,600 vendors there, they introduced to me a new technology product developer and distributer from their hometown who has a variety of handy and fascinating tools, gadgets and cool stuff. Here is an excerpt from their website . . .
CEO and Founder Rick Case started Nite Ize as an undergraduate at the University of Colorado in 1989. "I was on a fishing trip using the brand new mini flashlight my family gave me as a gift. I was fishing at night with it, holding it in my mouth. Sure enough, I opened my mouth, and the flashlight fell out. I was staring down into the water, watching my still lit flashlight on the bottom when an idea hit me. That idea became the first product I ever made, the Headband Mini Flashlight Holder." Thank you to all of our customers for your support over the last 26 years.
Case, who embodies the very essence of entrepreneurial spirit, built his successful company through dedication, inspiration and hard work. He was running the company from his mountain cabin when he received his first order for 42,000 Headbands. Twenty-five years later, Nite Ize continues to expand with a large manufacturing facility and corporate offices based out of beautiful Boulder, Colorado. Case remarked recently, "You have to be passionate, have faith in what you are doing, and be persistent."
In the years that have passed since that fishing trip, Nite Ize has grown from one bright idea into a company that makes and sells a wide variety of accessories, tools, and devices. Every product we offer is designed with creative innovation for superior functionality, manufactured with top-of-the line materials for optimum durability, and here to make your life easier, safer, and a little more fun -- day and night.
The mission of Nite Ize is to create innovative, solution-based products with quality, performance, and value at the core. We strive to exceed our customers' expectations in every way possible while conducting business with integrity, honesty, and respect for our team members, customers and partners.
Innovation inspired the idea that has become Nite Ize, and will continue to drive our evolution into the future. As we grow, our vision is to build the Nite Ize brand to be recognized for imaginative products that make our customers' lives easier, safer, and more fun. Our success should always be measured by the ongoing enthusiasm for Nite Ize products, our customer's satisfaction, the development of our team and a minimal environmental impact.
I have personally tested the Steelie Vent Mount Kit, Steelie Pedestal Kit, Steelie Car Mount Kit, HandleBand Universal SmartPhone Bar Mount, inkamobile Clip Pen & Stylus, and Gear Tie Dockable Twist Ties. Each and every one of these products was versatile, durable, highly functional, and quite innovative, made with quality materials and attractive appearances. These are indeed devices that have improved my life.
To learn more about this incredible company and its great products, visit niteize.com where you will see creative hardware, footwear accessories, mobile device accessories, and a wide range of flashlights, LEDs and accessories. They have a downloadable catalog full of neat devices to enrich and empower our lives, and available at very reasonable prices.